No new tBOJ episode this week, but I want you to check out four recent episodes that have been getting great feedback.

Four of Season 2's best! 👇🏻

​ ​ [Ep #57] Arielle Lechner: Executive Coaching, Identity Shifts, and the Quest for Success​ [Ep #58] Joe Daniels: Using the Point of View Canvas for Business Positioning​ ​ [Ep #59] Lindsey Anderson: How Social Media Can Actually Drive Revenue​ ​ [Ep #60] Bridget Hom: Unlocking Business Growth with Mindset and Alignment​

New Book on the Guest BookShelf

Personal Podium by Dr. Haley Perlus teaches business owners to master mental toughness, turn anxiety into confidence, and perform at their peak under pressure.

The book feature contains questions, answers, and comments from my own conversations with Haley as well as our interviews for The Business Owner's Journey. It's a one-of-one writeup on a resource I recommend to everyone to strengthen their mindset.

[Book Feature] ​Personal Podium: How to Use Your Mind to Maximize Your Potential in Sport and Life​ by Dr. Haley Perlus​

You know how sometimes everything can feel important?

You get buried in a never-ending todo list, running from fire to fire?

And you keep working harder, but it hasn’t delivered the breakthrough you expected?

Of course logically you know you can’t do everything on that todo list, It’s just not clear enough what’s actually going to move the needle,

- Or -

you’re worried if you ignore something its going to come back to bite you. 👈🏻

But I think you’re willing to narrow the focus and overlook the lower priorities - If you could stop feeling guilty about it.

To be fair, it would help if you saw some proof that the answer isn’t just working more.

Or had a filter for separating the high-impact priorities from the noisy, urgent rest.

Something to give you permission to let go of the urgent activities and focus only on the few things that will leverage your business up.

Well, FWIW...

🟢It’s normal to feel pulled in every direction. Learning to regulate that feeling is a critical skill to develop.

🟢Being a good owner doesn’t mean handling every problem.

🟢You need a quick and simple way to sort priorities - and then to stick to them. (See APE cycle)

Here you go:

⚡ 20/80 rule applies: only 20% of your ‘priorities’ will have 80% of the impact you need to actually level you up.

⚡ The other 80% have 20% of the impact. So doing them is like dog-peddling against the current.

⚡ That math tells me that a priority in the 20% has 16x the impact of something in the 80%

So, if you need a way to give yourself permission to focus on the 20% and punt on the 80%…

Think 16x.

🔹Would you prefer to make $100 or $1600?

🔹Do you want to save 1 hour this week or 16?

🔹Make 1 step toward your goals, or 16 steps?

The business owner in you is very likely to give you permission to focus on the 16x work after that.

​

If you’re a B2B service business and you’re serious about getting off the hamster wheel:

I can help you get clear on your 20%.

It’s tied directly to the stage of business you’re in.

I’ve been mapping this out for businesses for over 20 years.

Find out which stage you’re in and you’ll know what matters most right now: 5 Stages of the Business Owner’s Journey​

Have a great rest of your week,

Nick Berry 🌐 NickBerry.info ​ 📊 Redesigned.Business​ 🟢 Podcast: The Business Owner's Journey​ ​​​​​​​​

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​We've added playlists! Binge at will!

​Episodes to Get to Know Nick Berry | 📺Youtube ​

​Episodes About Leadership in Business ​| 📺Youtube​

​Interviews with Book Authors | 📺Youtube ​

​Episodes About Marketing Your Business | 📺Youtube ​

​Episodes About Business Coaching and Peer Groups | 📺Youtube ​

​Episodes About Mindset for Business Owners | 📺Youtube ​

​Episodes About Franchise Businesses | 📺Youtube