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Redesigned.Business, Nick Berry

Branding Without Noise | AuthorityMag Feature | The Golden Thread

Published about 2 months ago • 2 min read

The Golden Thread

business design // leadership // strategy // systems

Your Brand Already Exists

Your brand is already out there.

Even if you haven’t defined it, or even if it’s not what you want - people are forming their own picture of who you are and what you stand for.

That’s not meant to be alarming.

Most founders realize their brand isn’t as sharp or as intentional as it could be.

What’s less obvious is how easy it is to fall into the trap of “branding by volume”. Posting more, saying quirkier things, or trying to please everyone in the room.

Seth Donlin has coached hundreds of subject-matter experts and leaders.

He hammered home the idea that the strongest brands don’t chase everyone.

They attract the right people by repelling the wrong ones.

It starts inside first - getting clear and comfortable with who you are, what you do, and who you do it for. Then projecting that outwards without watering it down.

If your message is feeling fuzzy, or you’ve found yourself tweaking it to fit whatever’s trending, this conversation will give you a new angle.

👇🏻👇🏻👇🏻

I Won't Lie. This Was Pretty Cool.

(And humbling. )

Daniel Wakefield is known for his interesting LinkedIn posts and spotlighting others.

Daniel is a client and he recently posted about our working together.

If you want to know what I'm about - read Daniel's post and the comments on it. That's what you need to know.

As Was This Authority Mag Feature

"5 Things You Need To Know To Successfully Scale Your Business"

5 strategies that help entrepreneurs break free from the operator trap, taken from two decades of building and scaling B2B businesses.

Read it here: Nick Berry on 5 Things to Scale a Business​

And if you've got scale on your mind but aren't sure where to focus next - get your business growth profile and Roadmap here.

Have a great rest of your week,

Nick Berry

🌐 NickBerry.info ​

📊 Redesigned.Business​

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Redesigned.Business, Nick Berry

Your next revenue tier should feel intentional and repeatable, instead of... unreachable.

4x Inc. 5k // Founder w 4th exit in '24 // Now I help business owners scale smarter, lead better, & win // Build best-in-class businesses & shorten the learning curve for owners *serious* about scaling // Entrepreneur 🟢 Redesigned.Business // Business Design & Strategic Advisor for B2B Services // 20+ Yr CEO/Founder // Subscribe to weekly newsletter with tips and drops from the podcast: 'The Business Owner's Journey'.

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